What marketing platforms does Unified Analytics connect to?

We integrate with 50+ platforms - including Google Ads, Meta, TikTok, LinkedIn, YouTube, Snapchat, Pinterest, Mailchimp, Klaviyo, Salesforce, HubSpot, Shopify, Stripe, and more. Custom integrations are available for any platform not on our standard list.

How is multi-touch attribution calculated?

We support multiple attribution models - first-touch, last-touch, linear, time-decay, position-based, and our AI-powered data-driven model. You choose the model that best reflects your customer journey, and we can run multiple models side by side so you can compare the full picture.

Can I build custom dashboards or is it all templated?

Both. Start with 50+ pre-built templates for common marketing KPIs, or use our drag-and-drop builder to create fully custom dashboards. Schedule automated PDF and email reports for stakeholders with role-based access so each person sees only what's relevant to them.

How long before I start seeing meaningful data?

Most clients are fully onboarded within 48–72 hours. We handle all integrations, historical data imports, and dashboard configuration. Meaningful patterns and attribution data typically emerge within the first two weeks of connected live data.

Do you track phone calls and offline conversions?

Yes. We integrate with leading call tracking platforms and support offline conversion import from in-store events, manual sales, and other non-digital touchpoints. Everything gets attributed to the right campaign so your ROAS calculations are complete - not just digital-only.

End-to-End Marketing Attribution & Analytics

Connect every marketing dollar to revenue. Full-funnel visibility with real-time dashboards, multi-touch attribution, and AI-powered budget recommendations.

Get a Demo See Live Dashboard

Revenue

$1.2M

+24.3%

ROAS

4.8x

+0.9x

CPL

$18.40

-12.1%

Channel Attribution

Social

72%

58%

45%

PPC

38%

Direct

25%

Revenue Trend Last 6 months

Attribution & Analytics

See what's actually working.

Marketing analyst reviewing attribution dashboards and performance data

Attribution & Analytics

See what's actually working.

Your CFO doesn't want to hear about impressions. They want to know what marketing actually drove revenue. Our analytics platform gives you that answer - down to the campaign, the channel, and the dollar.

With full-funnel attribution and real-time dashboards, you get a clear picture of what's working and what's not - so every budget decision is backed by data, not gut instinct.

From first click to closed deal, multi-touch attribution maps the entire customer journey. Know exactly which channels, campaigns, and content pieces drive revenue - and optimize your spend accordingly.

Your marketing stack

Data-driven decisions. Real results.

Full-funnel attribution, live dashboards, and automated reporting - so every marketing dollar is accounted for.

Full-Funnel Attribution

Every touchpoint.
Every dollar traced.

Multi-touch attribution models that map the entire customer journey - from first ad impression to closed deal. Know exactly what drives revenue.

Revenue

+24.3% MoM

ROAS

4.8x return

Leads

2,847 this month

Real-Time

Live dashboards.
Always on.

Monitor campaigns, track KPIs, and spot trends the moment they happen. No waiting for weekly reports.

Impressions 248.3k

Clicks 12.4k

Conversions 847

AI-Powered

Budget
intelligence.

AI analyzes your performance data and recommends optimal budget allocation across channels for maximum ROI.

Recommended shift +18% ROAS

Social Search Email PPC

Integrations

50+ platforms.
One dashboard.

Google, Meta, LinkedIn, TikTok, Salesforce, HubSpot, Mailchimp, Klaviyo - all your data in one place.

50+

Automated Reports

Set it.
Forget it.

Schedule automated reports - daily, weekly, or monthly. PDF, CSV, or shareable links delivered to every stakeholder's inbox.

Live Metrics

Your KPIs, always in focus.

Track ROAS, revenue, cost-per-lead, conversion rate, and pipeline value in one unified view. Every number updates live - no pulling reports, no waiting until Monday morning.

Revenue attribution down to the campaign level
Conversion tracking across all channels simultaneously
Real-time pipeline and deal data in one view

Revenue Attributed

$1.2M

+24.3%

ROAS

4.8x

+0.9x

Cost Per Lead

$18.40

-12.1%

Conversion Rate

3.8%

+0.6%

Pipeline Value

$3.4M

+31.2%

Avg Deal Size

$42k

+8.5%

Google Ads

$3,240 5.2x

Meta Ads

$2,180 4.1x

$340 8.7x

$1,560 3.3x

TikTok

$890 2.8x

Always On

Live dashboards that never sleep.

Every campaign, every channel, every touchpoint - monitored in real time. Spot a drop in CTR before it becomes a budget problem. Catch a winning creative before you stop scaling it.

Automated alerts when KPIs shift out of range
All channels in a single unified view
Shareable links for clients and stakeholders

Reporting

Reports built for your business.

We don't hand you a generic template and call it a day. We build the dashboards and reports that match your goals, your team structure, and your stakeholder expectations - and deliver them on a schedule you set.

Custom-built by your analytics team, not a template picker
Automated delivery - daily, weekly, or monthly
PDF, CSV, or shareable link for every stakeholder

Monthly Executive Summary

RevenueROASPipeline

Weekly Channel Performance

SocialSearchEmail

Campaign Attribution Report

Multi-touchFunnelCPL

We build the next report around your goals

AI Insights

Analyzing

Shift budget to Email

ROAS is 8.7x vs. 4.1x on Meta - reallocating $1,200/mo could add ~$8,400 in monthly revenue.

TikTok CPL rising +23%

Creative fatigue detected. 7-day trend suggests refreshing ad creative before CPC climbs further.

Google Ads opportunity

Campaign #3 showing 6.2x ROAS. +40% daily budget projected to add 18 more conversions/week.

AI-Powered

AI analytics that work overnight.

While you sleep, our AI scans your campaign data, identifies underperformance, and surfaces budget reallocation opportunities. By the time you open your dashboard in the morning, the recommendations are already waiting.

Budget shift recommendations by channel and campaign
Predictive performance modeling based on historical trends
Anomaly detection before small issues become big problems

Full-Funnel

From first click to closed deal.

Connect your marketing campaigns directly to revenue. See which channels, campaigns, and content pieces drive real pipeline - and know exactly where to put your next dollar.

Multi-touch attribution across the full customer journey
Deal velocity and conversion rates broken down by source
Direct integration with GoCRM for closed-loop reporting

Sales Pipeline 5 deals

$284K + Add

Qualified

Acme Inc

$12,000

Proposal

TechFlow

$28,500

NovaCo

$45,000

Negot.

BluePeak

$67,200

Won

Solaris

$131,300

Data Sources

Connect every platform you use.

Pull data from 50+ marketing platforms, CRMs, ad networks, and analytics tools into a single unified dashboard. No manual exports, no spreadsheet chaos.

Google Ads

Google Analytics

Search Console